The 5 As Marketing Model

The convergence of 5G and blockchain technologies are facilitating the dawn of a new economic era. The disruption will start in the ecommerce industry and is being lead by China, whose ecommerce market is larger than the next ten markets combined. The 5 As marketing is the natural evolution of the 4 Cs marketing mix, which replaced the 4 Ps.

To learn more about how marketing is evolving in this new decade, read Gojoy’s founder Peter Wu essay, “Dawn of the 5 As Marketing”.